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The Behavioural Edit
Brand
19/04/21
‘How to’ improve your packaging with our CogniPack tool
Brand
28/02/20
The more abstract the logo, the more memorable the brand
Awareness
04/10/19
Do people have to pay attention to advertising for it to work?
Ad testing
17/09/19
ATTENTION: the Metric that Matters
Brand
17/05/18
How marketing and memories work together