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Ad-testing Research

75% of people who see your ad won’t remember it

People often operate using the unconscious mind, for your advertising to be remembered it has to trigger emotions.

Quickly get implicit results

Our ad-testing tool has been designed to pinpoint specific words, sounds and visuals that trigger buying behaviour.

How do I know my advert is working?

Recall and memory-based assessment captures only a fraction of the true power of your actual communication. Our advanced method accurately measures attention, engagement and conversion your ads achieve.

All stages of the process

We support your ad-testing process at any stage from initial idea to fully designed creative.


More sales


More memorable adverts


More persuasive adverts

Ad testing with Emotional Logic delivers more sales, more memorable and persuasive ads.

Let's work together

We deliver true new knowledge to clients