Insight Show 2019

We would like to thank everyone who came to see us at the Insight Show 2019 and helped us eat all those cupcakes.

We had a great Show meeting you and learning about our sector. With the advances in technology and new inroads in Behavioural Economics this is a fantastic time for market research.


We hope you caught our session on ‘How advertising works’ – looking at how context drives attention to advertising and editorial. A project that was awarded the MRS award for New Consumer Insight.

We are looking forward to catching up with you soon!


As researchers we not only want to understand and identify the new emerging shopper types and their attitudes which are shaping the world, but also how this happens. We have asked consumers both in the UK and US and put together a free report for brands which reveals the psychological shifts that have occurred. Privacy policy.