Our insights are statistically proven to be twice as close to real consumer behaviour.

Get closer to real consumer behaviour. Emotional Logic is a specialist market research agency that applies Behavioural Science to deliver better consumer insight. We have been providing award-winning research solutions that go deeper than surface opinions for more than a decade. Our agile and practical solutions are the easiest way to integrate System 1 research into your market research portfolio in a way that delivers commercial results.

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Free webinarSustainability: Do consumers really care?

Plastic packaging, sustainable fashion, going vegan - all make regular headlines. But how many consumers really hold those beliefs - and how many actually change their buying behaviour based on this?